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Entries in Bob Shrum (1)


Attack of the Attack Ads

Anticipating the ad wars of the general election, Will Rabbe looks at the Presidential elections of 1964, 1988 and 2004 and how "going negative" can be brutally effective. With Mark McKinnon on the right and Bob Shrum on the left, this episode reexamines the famous 2004 "windsurfing ad" and the "I voted for it before I voted against it" gaffe. 

Featuring Mark McKinnonRobert Shrum, Michael Dukakis, Tucker Carlson, Brooks Jackson